How Blogs Can Help You With Your Online Business

Tuesday, 6 September 2011



1. With a blog, you can easily brand yourself as an expert in your subject area and promote yourself all over the net. Blogs have taken a life of its own, and there are many blog directories springing to life. 

Each blog directory is classified according to various topics of interest, and you can submit your blog to the major blog directories.

You can then easily attract readers to your area of specialisation, and slowly brand yourself 
as the expert from the many readers who visit these blog directories each day. 

2. Search engine will rank your web site higher if you have a blog on your site. This is because search engine "spider bots" like fresh content, and with a blog, you can just spend 5 - 10 mins per day posting what you want to share for that day and that's it. 

Do that on a consistent basis, and the search engine spider bots will come back to your site more 
often. Having a blog on your own site is so simple my 9 year old cousin can do it, and you will 

3. Blogs allow you to build and foster a closer relationship with your visitors and readers, 
building trust and rapport. Blogs allow readers to post comments, and it promotes interaction. 

With good relationship with your readers it will be easier for you when it comes to recommending 
products and services because they trust you. 

4.Blogs are a one stop push button publishing system.
You can easily set up a blog with Google's Blogger in three easy steps. Likewise, now that Wordpress has offered free Wordpress blog accounts, you can again easily set up your free Wordpress account.

With a blogging account, you can easily publish anything online, unlike the usual way of publishing where you have to create and edit the page using some web site editing software and uploading it to your hosting account.

And with Wordpress, you can instantly link all your posts and pages together, unlike your standard web site where you have to link web pages manually.

Blog saves time and is a quick and easy way to build an online presence.

5. Incoming Links
Blogs, especially Wordpress blogs has a feature called trackback. Trackback basically allows someone to post a comment on another person's blog with a link
pointing back to your own blog.

This is one way to get incoming links to your site. And we know that the more incoming links you have to your site, the higher your site will rank for certain keywords.

These are just some of the powerful ways Blogs can help with your online business.

These are just some reasons how blogs can help you in your online business.
Source: Free Articles

Easy and Free Ways to Increase Blog Site Traffic



By now just about everyone has a blog on their site. If you don't yet, you should definitely look into starting a blog of your own. With easy and free options like Blogger and Wordpress, it's actually a lot easier than it may look.

Why bother starting a blog? Because blogs could possibly be the easiest type of site to promote that has ever been created. The whole concept of blogging is based around interlinking to other interesting sites, often without being approached by the site owner first. Most blog platforms even include a trackback feature to encourage blogging about other people's sites. This is a drastic change from the view of traditional webmasters who fear linking out will hurt their site's ranking.

Submit your blog to as many free blog directories as possible. Just like submitting a regular site to free web directories gives you backlinks and Pagerank, submitting your blog will do the same thing for it. Also, if your blog generates an RSS feed (most blogging software does this for you), you can submit that to another list of RSS directories also, maximizing your exposure.

Blogs also give you an easy way to take part in the social bookmarking (Web 2.0) phenomenon and get some great targeted traffic. While most social bookmarking sites let you post pages from regular websites, the very structure of a blog makes it a great fit for bookmarking and sharing with others in the community.

Technorati is the best place to start with tagging and pinging your blog. All you have to do is sign up for an account and "claim" your blog with a couple of easy steps. Now you can add tags to every post and your blog will show up on Technorati for those keywords. If you're using Wordpress, there are a few plugins that make tagging easy (Simple Tags and Ultimate Tag Warrior are probably the best right now.) 

Technorati is just the beginning, though. There are literally hundreds of social bookmarking sites now, with more new ones popping up every day. Obviously, time becomes a factor at some point, but you should try to sign up and post your blog at as many social bookmarking sites as possible. 

Of course, you can still use traditional online marketing methods to bring traffic to your blog just like it was any other site. You can get great traffic from writing and submitting articles or press releases that link to your blog. Be sure to also link to your blog in your signatures on any related forums you may participate in. Try to post quality information so people will be interested in reading what you have posted on your blog.

Blog sites are far easier to promote than traditional websites, just because of their design and interactive structure. Take advantage of as many of these interlinking features (trackbacks, comments, tagging, etc.) to maximize the traffic to your blog. Submitting to blog and RSS feed directories, along with traditional methods of directory submission, article writing, and link exchange should also give your blog a significant increase in website traffic.
Source: Free Articles